100% Done-For-You · HVAC · Roofing · Landscaping · Plumbing · Electrical
Stop chasing leads.
Start closing them.
Your entire back office, automated end to end — built, automated, and managed for you. Quotes, missed calls, reviews, your website, and before/after renders. All running while you're on the job.
14-day free trial · No credit card · Cancel anytime
Built for blue collar & trades businesses
Helping owners respond to every lead in under 60 seconds — without lifting a finger.
Built by operators, not agencies
We are not a marketing agency. We are the system you would build for yourself if you had the time.
We run our own trades back office on Echelon. Every quote, missed-call text, and review request we send goes through the same system you get — not a demo, the real thing.
Owner-built, owner-run.
Echelon is run by the same person who builds your system. You talk to the operator who set it up, not a junior account manager.
We use it ourselves.
Every automation and pipeline we ship is the same system we run our own business on. If it doesn't work for us, it doesn't ship to you.
Founding cohort, transparent terms.
We're onboarding our first wave of trades clients in 2026. Founding clients lock in pricing for life. We say so plainly — no fake testimonials.
The problem.
You're great at your trade. The back office shouldn't hold you back.
Quote sitting in your head.
You walked the job Tuesday. The quote still isn't out. The homeowner called someone else.
Voicemail nobody heard.
Missed call at 2pm. You found it Thursday. They booked someone else Wednesday.
Invoice sent three weeks late.
Job done. Life got busy. Cash flow looks wrong and you don't know why until you do the math.
Five-star client who said nothing.
They were thrilled. They would have left a review if someone had asked. Nobody asked.
The cost of doing nothing
Every missed lead is money gone.
78%
of customers hire whoever responds first
3×
more likely to close a lead you reach in under 5 minutes
10+
hours/week saved when follow-ups stop being manual
Sources: HBR / InsideSales / industry surveys of trades operators.
The fix.
Five tools. One login. Runs while you're on the job.
Walk the job, send a quote in 90 seconds.
Voice or text → Echelon generates a line-itemed PDF quote. One tap converts it to an invoice when the job's done.
Learn more →
Auto-text anyone who hits voicemail, within 5 seconds.
"Hey, just missed you — what can I help with?" Sent automatically. You find out when they reply.
Learn more →
Every closed invoice triggers a smart review request.
5-star goes to your Google review form. Anything lower goes to private feedback. Your public rating stays clean.
Learn more →
A real contractor website, live in under an hour.
Mobile-ready, SEO-friendly, contact form sends leads direct to your inbox. Built from a 10-question intake.
Learn more →
Show the finished look on-site, 30 seconds.
Address in, finished photo out. For painters, roofers, landscapers, deck builders. Stop saying "trust me" — start saying "here it is."
Learn more →
How it works
Trial to live, in under an hour.
Start a free trial.
60 seconds, no card. Pick the plan that matches your trade and headcount. Cancel anytime in the dashboard.
Plug in your business.
Connect your number for Catch, your email for quotes, your Google profile for Reviews. Echelon handles the rest — you don't touch a single integration screen.
Watch the back office run.
Quotes go out from the truck. Missed calls auto-text. Reviews queue themselves. You stay on the job. The dashboard shows you everything that happened while you worked.
Real-world use cases
How Echelon works on the job.
In the excavator.
You're running heavy machinery and can't hear the phone.A homeowner calls about a grading job. Catch fires within 5 seconds — "Hey, just missed you, what can I help with?" By the time you check your phone on break, the conversation is already going. You drop in a voice memo on the way home and Quote Builder has a line-itemed PDF in their inbox before dinner.
Catch + Quote Builder
Excavation · Landscaping
Under the sink.
Your hands are full and you can't reach your phone.An emergency call comes in. Catch handles the inbound — fires the text, captures the urgency, opens the conversation. You finish what you're doing, see the thread, send a one-tap quote. The customer pays, Reviews queues the request, and the public 5-star rating ticks up a notch.
Catch + Quote Builder + Reviews
Plumbing · HVAC · Electrical
Up on the roof.
You're three stories up doing an inspection.A web lead comes in. Catch texts within 5 seconds. Render pulls the customer's house from Street View — you tap the roof on your phone, pick three shingle colors, and a finished visual lands in their inbox before you've climbed down. "Trust me" becomes "here's what it'll look like."
Catch + Render + Quote Builder
Roofing · Siding · Painting
Pricing.
Everything your back office needs. Starting at $49/mo.
Quote Builder
The quoting and invoicing system.
- ✓Echelon quote generation — 100/mo
- ✓Voice or text input
- ✓PDF quote delivery
- ✓One-tap quote → invoice convert
- ✓Pre-drafted send emails
Pro
Quote Builder + Catch + Reviews.
$117/mo standalone — you save $18
- ✓Everything in Quote Builder
- ✓Catch — missed-call text-back
- ✓Reviews — smart review routing
- ✓One saved call covers 3 years
Full Stack
Everything in Pro + Sites.
$206/mo standalone — you save $37
- ✓Everything in Pro
- ✓Sites — DFY contractor website
- ✓[yourbusiness].echelontrades.com
- ✓Custom domain attach (+$10/mo)
Full Stack Plus
Everything + Render.
$285/mo standalone — you save $66
- ✓Everything in Full Stack
- ✓Render — AI before/after visuals
- ✓50 renders/month included
- ✓Close visible-work jobs on-site
All plans include a 14-day free trial. No credit card required. Full feature comparison →
The value.
Stop paying for six different tools.
Most trades businesses duct-tape a stack to get what Echelon does in one login. Here's what that actually costs.
The old way
Six tools, six bills, six logins
- Field-service CRM (Jobber/Housecall)$129/mo
- Missed-call text-back (CallRail/Twilio)$50/mo
- Review automation (Birdeye/NiceJob)$99/mo
- Website + hosting (WordPress + designer)$200/mo + $2k upfront
- Email/SMS marketing (Mailchimp)$50/mo
- AI quote-generation tool (custom build)$150/mo
Where the money's leaking. With dollar figures.
AI-powered audit of your operations, sales, marketing, and AI readiness — delivered as a PDF with specific dollar-value recommendations. A 45-min walk-through call included. Not consulting fluff.
First 10 founding-cohort audits are free.